When I decided that hubspot was going to be added to my arsenal of awesome products I can offer to my clients, I didnt realize the task. I am so glad it has been what it is to Goodway though, it has really opened up my eyes to the system and the importance of staying on top of your game. Currently we are offering this product to our dental clients. You wont see much about them unless you connect my two companies but dental is a large part of what we do. In trying to get our name out there we have created our first offer. Which is an ebook on building a great dental website. Really it can be used to implement proper change to any website but like anything out there, we have group we are targeting and we want to focus. So we slapped our other companies logo on it, which is dental, then we changed customers to patients and threw in some other fun dental names, “your practice” “your dental office” etc. etc. Now we are blogging all about it. Its a plan, we create then execute. What is your plan? Do you have a solid online marketing plan. Well you should. Start somewhere and as hubspot says, start with your ideal patient, customer, client, etc. The one you can benefit from the most, er um, make the most money from, sorry be profitable with. Everyone is thinking right now, they know what that person looks like, now just describe him and find out where they lurk, where they play, work, search, etc. Personas can be another blog all together, if not book.

Picture of many dental models to show patients as an example of what will be done to them

Having the right tools to present treatment for a treatment coordinator is as important for a dental practice to have the right type of website.

Blog About It

So I have an ebook about dental websites, I have created a list of keywords I am targeting, now I need to take those keywords and blog all around them. I am a talk this through with the people person, so lets see what I can come up with:

Dental Website Keywords:

dentist website design, healthcare website design, website design for dentists, practice website design, orthodontic website design, dental website, dental website template, dental website development, dental websites templates, dental website templates, dental website companies, dental website builder, free dental website templates, dental website design, dental websites design, dental website designs, dental website designers, dental website designer, dental office website design, dental practice website design, custom dental website design, dental website design companies, award winning dental websites

Blog post Ideas:

How to start your award winning dental website, 5 Quick steps
Are dental website templates worth investing in
How you know your website company can handle a dental practice
The best free dental website builders
Finding The Best Dental Website Designs
You are a Dentist, you need a special website design
Five reasons Orthodontic Web Design should be different
Three Dental Website Must Haves
Do Free Dental Websites Make The Cut
Creating a great dental website makes the difference of patient or surfer
Unique Dental Website development, Understanding your patient
Dental Website Development Difference, Pay Attention To The Little Things

Perfect start to our blogging series for dental websites. So now I can do some research and put some words to these blogs, wish me luck and I will begin to hyperlink as I finish these off.